Privacy Policy

This Privacy Policy describes how www.alenvi.store (“we”, “us”, or “our”) collects, uses, and protects your personal information when you visit, use, or make a purchase from our website (the “Site”).

We respect your privacy and are committed to safeguarding your personal data in accordance with the UK GDPR, the Data Protection Act 2018, and any other laws applicable to customers in the UK, EU, United States, and worldwide.

If you have any questions about this policy or your data rights, you may contact us at support@alenvi.store

 

Information We Collect

We collect different types of personal information in the following ways:

Information you provide to us directly:

  • Name
  • Email address
  • Shipping address
  • Billing address
  • Phone number (if provided)
  • Payment information (processed securely via Shopify Payments or your chosen payment provider — we do not store your full card details)
  • Messages sent through our contact form or customer support email

Information collected automatically:

When you browse our Site, we may automatically collect:

  • IP address
  • Device details
  • Browser type
  • Cookies
  • Pages viewed
  • Time spent on the Site
  • Referral source
  • How you interact with the Site

Tracking & Analytics Tools

We use tracking tools to understand user behaviour and optimise our advertising:

  • Meta Pixel
  • Google Analytics
  • Email marketing trackers
  • SMS marketing tools

These tools may collect anonymised behavioural data such as clicks, pages visited, and purchase activity.

 

How We Use Your Information

We use your information to:

  • Process and fulfil your orders
  • Provide shipping updates and order confirmations
  • Deliver customer support
  • Improve our website, products, and services
  • Run advertising and retargeting campaigns (Meta ads, etc.)
  • Prevent fraud and maintain Site security
  • Comply with legal requirements

Marketing communications (email, SMS, retargeting ads) are only sent with your consent or where legally allowed.

 

Sharing Your Information

We share personal data only with trusted partners who help us operate our business, such as:

  • Shopify (our ecommerce platform)
  • Payment processors (Shopify Payments, PayPal, etc.)
  • Our Manufacturering partners
  • Analytics providers
  • Advertising platforms (Meta, Google, TikTok — if used)
  • Email & SMS marketing partners

We only share information necessary to perform their services, and they are required to protect your data.

We do not sell your personal data.

 

Cookies & Tracking Technologies

Our Site uses cookies and similar technologies to:

  • Keep your cart items saved
  • Improve Site functionality
  • Analyse traffic
  • Personalise your shopping experience
  • Run retargeting ads

You can manage or disable cookies at any time in your browser settings.

 

Behavioural Advertising

We may use the data we collect to deliver personalised advertising through:

  • Meta (Facebook & Instagram)
  • Google
  • Other advertising networks if added in the future

These platforms may use cookies, pixels, or device identifiers to show relevant ads based on your browsing behaviour.

You can opt out of personalised ads via:

Google Ad Personalisation Settings

Users can control or turn off personalised ads here:

https://tools.google.com/dlpage/gaoptout

Meta (Facebook/Instagram) Ad Preferences

Users can adjust their ad settings or opt out of personalised ads here:

https://www.facebook.com/help/568137493302217 

 

Data Retention

We retain your personal information only for as long as necessary to:

  • Fulfil your order
  • Provide ongoing customer support
  • Comply with accounting/legal obligations
  • Improve business operations

When data is no longer required, it is securely deleted or anonymised.

 

International Transfers

Because we are based in the UK and use global fulfilment partners, your information may be stored or processed in other countries (including the United States or countries outside the EEA).


When transferring data internationally, we ensure appropriate safeguards are in place as required by UK GDPR.

For more information on how data transfers comply with the GDPR, see
Shopify's GDPR White paper:
https://help.shopify.com/en/manual/your-account/privacy/GDPR.

 

Your GDPR Rights

As a UK and/or EU customer, you have the right to:

  • Access your personal information
  • Correct inaccurate data
  • Request deletion (“right to be forgotten”)
  • Restrict processing
  • Request a copy of your data (data portability)
  • Object to marketing
  • Withdraw consent at any time

To exercise any of your data rights, please contact us at support@alenvi.store

When you submit a request:

  1. We may ask for additional information to verify your identity before processing your request. This is to protect your personal data and ensure it is not shared with anyone else.
  2. We will confirm receipt of your request within a reasonable timeframe.
  3. We will respond to all valid requests within 30 days, as required by UK GDPR.
    For complex or multiple requests, we may extend this period by an additional two months. If this happens, we will notify you and explain the reason for the extension.
  4. We will let you know the outcome of your request, or explain why certain data may not be provided if an exemption applies.
  5. You also have the right to withdraw consent, object to marketing, or update your preferences at any time by contacting us at support@alenvi.store or using the unsubscribe links in our emails/SMS.
  6. If you are unhappy with how we handle your request, you may file a complaint (details below).

Children's Data

Our Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the email address above to request deletion.

 

SMS Marketing

If you opt in to SMS updates or promotions, we may send transactional or marketing text messages to the phone number you provide. You may unsubscribe at any time by replying STOP.

Your phone number will not be shared with third parties except as required to operate the SMS service.

 

Changes to This Policy

We may update this Privacy Policy from time to time to reflect:

  • Changes in our practices
  • New legal requirements
  • New features or services we introduce

Revised policies go into effect as soon as they are posted on our Site.

 

Complaints

If you have concerns or complaints about how your personal information has been collected or processed, please contact us using the details provided in this Privacy Policy. We will review your complaint and aim to resolve it promptly.

If you are not satisfied with our response, you may have the right to escalate the matter. This may include requesting a further review from us, or raising the issue with your local data protection authority.

For individuals located in the UK, the relevant authority is the Information Commissioner’s Office (ICO).
For individuals in the EEA, you can find a list of national data protection authorities here:
https://www.edpb.europa.eu/about-edpb/about-edpb/members_en

We take all privacy-related complaints seriously and will always do our best to resolve your concerns as quickly as possible.

 

Contact Us

If you have questions, concerns, or requests related to your personal information, you may contact us at:

Alenvi
Email: support@alenvi.store
Business location: United Kingdom